Samira Bowles - Senior Manager, Marketing Strategy
As the Senior Manager of Marketing Strategy, Samira is responsible for helping our clients drive more value from their roadside assistance offering through marketing programs and customer engagement strategies. Samira has an MBA and Bachelors in Marketing from the University of North Florida and over 20 years of experience in B2B2C marketing strategy. She is based in Jacksonville, Florida with her husband John and twin daughters.
October 6, 2026 | 9 min read
Agero 2026 Roadside Report: How Automakers Can Turn Roadside Events into Vehicle Repurchases
Samira Bowles - Senior Manager, Marketing Strategy
New findings from Agero’s 2026 Consumer Pulse Report reveal a widening gap between what vehicle warranty roadside assistance can do for brand loyalty and vehicle repurchase rates — and how car owners are actually using it.
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